We were asked to create a statement that describes our design practice and what exactly we are 'about'. Considering all the areas I am interested in, I have tried to find a term that describes all of them. The areas I have identified are:
Typography
Packaging
Branding
Book Design
Paper Product
Editorial
Obviously these are all quite different areas of design, but I have considered each and think that the all fit under the umbrella of Layout and Identity. I think that these areas cover everything I am interested in but don't pin me down to one area or style of design.
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